Lynda - Conversion Rate Optimization Fundamentals with Chris Goward
Duration: 1hr 31m | Video: h264, yuv420p, 1280x720 30fps | Audio: aac, 44100 Hz, 2 ch | 519 MB
Genre: eLearning | Language: English
Conversion rate optimization (CRO) is one of the most profitable marketing strategies for businesses. But it can also be unnecessarily complicated and intimidating. Now, marketers, small business owners, and designers can learn the best way to approach CRO. Expert author Chris Goward reveals proven methods, frameworks, and tips for maximizing your website goals.